One of the most effective ways to generate free advertising is by adding a signature onto the bottom of every email you send out.
This is where you place information about your company and your website at the end of every email you send.
Not only does this information confirm who the email was from – but it also provides a direct link back to your website from anyone who receives your email. It is much easier for a potential customer to click on a link in an email – than starting typing out a long domain name into their web browser.
Here’s an example of a signature at the end of an email, as it contains good and relevant information.
There is the company name – the address – contact phone number – and also website.
Plus you should also put a tag line in which explains to everyone really simply what kind of service or products you provide.
The other thing to remember is how many emails get passed around to people all over the internet. Just think about how many emails you’ve forwarded onto friends, family and work colleagues – you will’ve given free advertising to some company and their website without realising it – simply by forwarding on an email.
Always keep the information in your email signature short and compact – never more than 100 words.
If you don’t want to include your phone number – that’s fine. But you must always include your website address if nothing else.
Now that you have discovered how to use signatures in emails to advertise for free – use this knowledge and start adding a signature to every email you send out and you will be amazed just how much free business it generates for you.
